Not all internal information is fit for public use. When a product is still in limited release, or the business involves licensing or restricted phrasing, one overclaimed line can take ten more to walk back.
We set what can be said publicly from business model and communications goals, then rewrite into sentences clients, media, and partners can understand. Sales and support get the same reference sheet so verbal improvisation drops.
For new-product public intros, sensitive-industry public expression, or companies that need to narrow or clarify business scope.
When you need this
Easy to overclaim in promotion
Product capability is still iterating, but outbound already says “fully delivered.” We grade by module into proactive, answer-if-asked, and must-not-say—then pull overclaimed sentences back.
Restricted businesses
You need to clarify which markets and audiences cannot share the same script. Public-scope recommendations serve communications expression; they do not replace counsel’s judgment on business credentials.
Sales messaging too broad
Frontline teams make the boundary sound like a different business for ease of pitch. Sales and support get the same reference sheet so verbal improvisation drops. After scope confirmation, copy organization typically takes 1 to 2 weeks.
How we verify
Module grading
List business modules and public levels: proactive, answer-if-asked, must-not-say. Rewrite outbound sentences only after you confirm the grades.
Rewrite easy-to-misread lines
Pull absolute, comparative, and unverified benefit claims back to checkable facts. Lines that cannot be recovered are recommended for deletion—not swapped for another promise.
Sync talking points
Give sales, support, and media one reference sheet so verbal versions do not drift again. The sheet notes which sentences may only be used when asked.
What remains after organizing
Public information scope notes
A graded checklist for internal training and review. It is communications messaging—not legal advice. Each module is marked proactive, answer-if-asked, or must-not-say for shared sales and media use.
Standard business introduction
The primary outbound intro, consistent with the scope notes. Must-not-say content from the checklist does not appear. Short and long versions ship together so colleagues do not pull an overclaim from the long version.
Scene-specific phrasing
Different-length versions for clients, media, and partners. Length differs; boundaries stay the same. Each version notes applicable scene so client detail is not pasted into a press lead as-is.
